Every sale starts with a game plan. Annette evaluates your goals, the current market, and timing factors like seasonality and buyer demand. Together, you’ll review a custom calendar, analyze neighborhood-level data, and decide whether to launch on-market, off-market, or in phases. This planning step ensures you go live at the optimal time with a strategy designed to maximize exposure and net proceeds.

Before buyers walk in the door, Annette coordinates all the moving pieces that make your home shine and your transaction bulletproof. She manages clean-outs, staging, minor updates, and curb appeal improvements that deliver ROI. At the same time, she organizes disclosures, inspections, and reports so buyers can move quickly and confidently. This step not only boosts the presentation of your home but also removes friction once offers come in.

With the prep complete, it’s time to go live. Annette executes a full marketing campaign with professional photography, cinematic video, social advertising, and MLS syndication. She hosts showings and open houses, gathers real-time feedback, and manages negotiations with precision—whether it’s one strong offer or multiple buyers competing. Once in escrow, she tracks deadlines, negotiates repairs or credits, and coordinates the close so you can focus on your move. The result: a smooth finish and a sale you feel good about.